ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
Toshiba President Satoshi Tsunakawa

After repeated crises, battered Toshiba seeks another chance

Electronics maker running low on market patience, options for escape

| Japan

TOKYO -- At a Toshiba board meeting on Feb. 14, an executive who oversaw the growth of the memory chip business pleaded with fellow managers to face up to the dire straits the company has fallen into.

"We must be ready to sell off 100% of memory operations. Without that commitment, the company's not going to make it," said Yasuo Naruke, a senior executive vice president. That Naruke is willing to part with the business that is so dear to him speaks volumes about Toshiba's crisis.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more