TOKYO -- One of Japan's best-known brands of instant coffee arrives this month in India, a market in which Japanese food company Ajinomoto reckons it has a chance of rising to the top.
Sales of Blendy will kick off in mid-August in the state of Tamil Nadu in southern India, where the country's coffee culture is most deeply rooted. Single-serving packets of the coffee will be strung up on storefronts, priced at around 10 rupees (16 cents) each.
