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Alibaba, SAIF Partners pump $200m into India's Paytm E-Commerce

Fresh Chinese investment is aimed at taking on Amazon and Flipkart

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Paytm signs are popping up at shops across India.   © Reuters

MUMBAI -- Chinese e-commerce powerhouse Alibaba Group Holding and venture fund SAIF Partners are investing a total of about $200 million to help India's Paytm E-Commerce boost its domestic presence against such majors as Amazon of the U.S. and Flipkart of India, according to sources.

The fresh round of funding from Alibaba's Singapore arm for Paytm's e-commerce venture will not only help Alibaba better take on global giant Amazon in India, it may also create opportunities for other players to raise money, experts say.

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