ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter
Business

Alibaba seeks new growth beyond the Great Firewall

CP Group Chairman Dhanin Chearavanont, left, gives Jack Ma Yun, founder of Alibaba Group Holding, an image of the late Thai king on Nov. 1. (Photo by Joyce Ho)

BEIJINGAlibaba Group Holding is launching an ambitious drive to expand its empire overseas, but the push will expose the company to challenges it has not faced behind the Great Firewall of China.

"In 20 years, we hope to serve 2 billion consumers around the world," founder and Executive Chairman Jack Ma Yun told shareholders in a letter in October. In other words, Alibaba aims to win over about a quarter of the world's population.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more