TOKYO -- Asahi Breweries will introduce freshness-ensuring techniques in South Korea for its Super Dry brand, looking to add to its already market-leading share of the country's imported beer market.
The Japanese beer maker does not have a brewery in South Korea and exports most of the Super Dry bound for there from Fukuoka in southwestern Japan. The Hakata brewery in Fukuoka will now receive orders twice a month rather than just once and increase production from once every 10 days or so to two or three times.
