KUALA LUMPUR -- Amid intensifying competition, changing consumer habits and new digital technologies, Rohana Rozhan, the chief executive of Astro Malaysia Holdings, believes that diversity in both product offerings and management holds the key to success.
On March 18, Astro Malaysia announced Tribe, the pay TV operator's latest digital offering. "Tribe is going to differentiate [us] because it's going to cater to fan bases," said Rohana.
