ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
Automobiles

China's auto industry calls for standardized self-driving claims

Motorists and experts worry driver assist functions being oversold after fatal crash

Experts have called on the auto industry and media to only use a set of standardized and straightforward terms to describe vehicles' automation ability, in order to avoid misunderstanding. (Source photos by Yuki Kohara) 

HONG KONG -- Drivers, auto company executives and academics in China are calling for clearer industry standards in the marketing of vehicles with driver assist functions, after a fatal accident involving the technology sparked a new round of concern over whether motorists are being misled about its capabilities.

They say the imprecise, sometimes misleading, claims made by some car manufacturers and their salespeople are inducing many to believe it is safe to let the machine steer the vehicle without paying attention, when even the most advanced passenger car currently available is far from achieving that level of autonomy.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more