Chinese automakers take another crack at the German market

Stronger supply chains and better safety records are key to hopes for growth

20221007 Chinese EV makers in Germany 1

Chinese and Chinese-owned brands like Lynk & Co. are gearing up to crack the German auto market. (Photo courtesy of Lynk & Co.) 

JENS KASTNER, Contributing writer

HAMBURG, Germany -- Chinese automakers are taking a second stab at cracking the German market more than a decade and a half after abysmal safety ratings stymied their first attempt.

Manufacturers such as Great Wall Motor, Geely and SAIC Motor have recently launched or are planning to release a slate of electric and hybrid models in Europe's biggest auto market, confident that strong supply chains and improving brand images will help them make inroads in the country.

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