ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter
Automobiles

Hyundai joins 'flying car' race with new urban aviation unit

Automaker taps NASA researcher in attempt to catch up with Uber and Airbus

Hyundai is attempting to become more than a traditional automaker.   © Reuters

SEOUL -- Hyundai Motor Group on Monday announced its first foray into aviation with the launch of a division dedicated to "urban air mobility," an emerging field covering such services as drone deliveries and autonomous air taxis.

The move comes just a week after the South Korean automaker announced a $4 billion autonomous driving joint venture and is part of a broader plan to diversify into more cutting-edge transportation as the traditional auto market faces a global downturn.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more