ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter
Automobiles

India's Maruti lures buyers with sweet deals and strict hygiene

Top automaker offers new finance plans with an eye on post-pandemic market

A Maruti showroom staff member sanitizes a new car before handing it over to the buyer. The automaker introduced strict hygiene standards at its dealers and workshops. (Photo courtesy of Maruti)

NEW DELHI -- India's largest automaker, Maruti Suzuki India, is rolling out a series of new sales strategies to counter the damage caused by the coronavirus pandemic. Although the sales are recovering at a snail's pace, the company has been quick to set a new normal for India's auto industry, poised to keep its edge in the upcoming competition.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more