TOKYO -- Leading Japanese and other automakers are stepping up studies on brain science to improve the safety of their products. Honda Motor, for example, is examining brain activity to analyze drivers' errors and learn their causes using artificial intelligence, while Nissan Motor is trying to use brain waves to assist drivers.
Automakers face intensifying competition in the field of autonomous driving technology, with newly emerging carmakers such as Tesla having advanced software. Big Japanese automakers intend to counter emerging rivals' challenges with next-generation technology based on brain science.
