Munich auto show highlights China's presence in luxury EV race

Geely-backed Polestar, BYD eager to take on established BMW, Audi

20230904 Polestar CEO Thomas Ingenlath

Thomas Ingenlath, CEO of Geely-backed Polestar, is confident that the EV maker's high-end SUV model, the Polestar 3, can compete with its Western rivals. (Photo by Eiki Hayashi)

EIKI HAYASHI, Nikkei staff writer

MUNICH -- Chinese automakers are making their presence felt at the Munich International Auto Show that starts on Monday with a focus on luxury electric vehicles as they seek opportunities in the rapidly electrifying European market.

Answering to reporters at a preceding event on Sunday, Thomas Ingenlath, CEO of Geely's luxury subsidiary Polestar, proudly claimed that his brand was victorious over its rival, German brand Porsche's Taikan model, in responding to electrification.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.