Nissan plans $1.4bn in fresh China investment, focusing on EVs and hybrids

Japan automaker shows off plug-in hybrid pickup to compete with rivals like BYD

20250423N Nissan PHV

Nissan Motor unveiled the plug-in hybrid Frontier Pro at Auto Shanghai on April 23. (Photo by Shinya Sawai)

RYOSUKE HANADA

TOKYO -- Nissan Motor will invest another 10 billion yuan ($1.4 billion) in China by the end of 2026, the Japanese carmaker said Wednesday, with plans to roll out new models to try and mount a comeback in the world's biggest auto market.

Stephen Ma, head of Nissan's China operations, revealed the move at the Shanghai International Automobile Industry Exhibition, also known as Auto Shanghai, which opened Wednesday.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.