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Automobiles

Sony's EV project is driven by software, not mechanics

Japanese tech giant seeks to repurpose its strengths

The Sony Vision-S 02, a concept electric SUV, was shown at the influential Consumer Technology Association's CES 2022 at the Las Vegas Convention Center in early January.    © Reuters

TOKYO -- Sony Group is exploring the possibility of becoming a part of the auto industry's biggest revolution in a century by entering the market for electric vehicles.

What is Sony's strategy for this fierce battleground, which is already occupied by major automakers and is attracting new entrants? Closer analysis of the Sony move reveals that EVs are not the Japanese electronics conglomerate's final destination.

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