HAMAMATSU, Japan -- Looking to turn India's low-income earners into future car buyers, Suzuki Motor has begun supporting social entrepreneurs involved in small-scale projects that have the potential to make a big difference.
Vipul Jindal, the 29-year-old founder and CEO of Next Bharat Ventures, a Suzuki investment subsidiary, told Nikkei he wants to foster 100 to 200 small and midsize companies that will "move slowly but can surely reach their goal," like India's beloved elephants.
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