MUMBAI -- Tata Motors, a trailblazer in India's electric vehicle market, is doing everything it can to ensure it maintains the dominant position as the market grows and more competition emerges.
This includes sticking to a low-price strategy even amid persistent inflation. When the automaker announced on Feb. 10 a small price hike for the new electric version of its Tiago hatchback, it stressed that it had still kept the car accessible for the mass market.
