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'Toyota Inside' strategy kicks off in China with fuel cells

Japan's top automaker hopes to replicate Intel's success

Fuel cell buses with Toyota components are scheduled to begin operation in Changshu. (photo from local TV news report)

BEIJING -- Toyota Motor has begun supplying key components for fuel cell vehicles to other companies in China, seeking to emulate the way Intel came to dominate the microprocessor business as Taiwanese players built personal computers using its chips.

Components being provided by the Japanese automaker include fuel cell stacks, which generate electricity through the chemical reaction between hydrogen and oxygen.

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