With no launches in next 2 years, Mazda rides rough road

Automaker to fill void by pushing new fuel-efficient combustion engine

20200219N skyactiv-x engine

Mazda's Skyactiv-X engine is displayed during the media preview of the Tokyo Motor Show.  © Reuters

MAO KAWANO, Nikkei staff writer

HIROSHIMA, Japan -- Mazda Motor is entering a challenging period in its product cycle, with no major launches planned until a large, high-end platform debuts in the fiscal year through March 2023.

The carmaker plans to keep making smaller improvements to existing offerings in hopes of maintaining its appeal. But buyers may still flock to competitors that fully redesign or newly launch models in the same categories.

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