ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
Shimano President Taizo Shimano poses at the company's headquarters in Osaka. (Photo by Takaki Kashiwabara)
Business Spotlight

Shimano pedals faster as COVID pandemic propels cycling boom

New president takes on e-bikes as Japanese manufacturer enters its second century

NANA SHIBATA, Nikkei staff writer | Japan

TOKYO/OSAKA -- Shimano's showroom at its headquarters in Osaka is a shrine to the technology that has made the company a household name in global cycling.

A bicycle weighing just 7 kg and kitted out with its high-specification components, can be lifted easily with one hand. Shimano staff point out items such as its Dura-Ace line, developed in 1973 for competitive road racing and again on show in this year's Tour de France, which ends this weekend in Paris.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more