Mitsubishi Motors to invest up to 200m euros in Renault EV venture Ampere

Japan automaker to sell procured EVs under own brand in Southeast Asia, Europe

20231024 Mitsubishi Motors logo

Mitsubishi Motors plans to invest up to 200 million euros in a joint venture with French automaker Renault and Nissan Motor. The venture, Ampere, will make EVs, which Mitsubishi will sell under its own brand.

Nikkei staff writers

TOKYO -- Mitsubishi Motors said Tuesday that it will invest up to 200 million euros ($213 million) in Ampere, a new electric vehicle venture set up by Renault. The Japanese carmaker plans to buy EVs developed and produced by Ampere and sell them under its own brand, allowing it to move toward electrification while keeping development costs low.

Mitsubishi Motors expects to sell EVs purchased from Ampere in Southeast Asia and Europe, its main markets. Through Ampere, the company intends to obtain information on trends in major EV markets, particularly in Europe.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.