Wanda unloads Ironman triathlons amid cash crunch

Conglomerate trims troubled sports business with sale to Conde Nast owner

20200330N wanda triathlon (REUTERS)

World Triathlon, the Ironman organizer, holds competitions in more than 50 countries worldwide. © Reuters

SHIN WATANABE, Nikkei staff writer

DALIAN, China -- Chinese conglomerate Dalian Wanda Group will sell its Ironman triathlon business to an American media company for $730 million, looking to improve the finances of its sports business after a disappointing IPO.

Subsidiary Wanda Sports Group said it has agreed to sell World Triathlon to privately owned Advance Publications, owner of Conde Nast. The deal is expected to be completed in the second quarter of 2020.

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