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Business trends

Bike-sharing boom in Japan a prelude to online payment war?

Tech companies seen copying Chinese model of using two-wheelers to market e-pay

Bicycles from Mobike Japan await riders. The company launched a bike-sharing service in Sapporo, Hokkaido in 2017.
KAZUYUKI OKUDAIRA, Nikkei senior staff writer | Japan

TOKYO -- Bike-sharing via smartphone apps is on a roll in Japan, with flea market app Mercari and messaging app Line having entered the market in the last six months and Yahoo Japan set to follow suit soon.

So why are online technology companies so keen on bike-sharing?

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