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Business trends

Decaf poised to perk up Japan's coffee market

Imports of decaffeinated beans double in 5 years

Makers of coffee products are optimistic of increased demand for decaffeinated beverages, especially among the elderly.   © Reuters

TOKYO -- Despite slumbering last year, Japan's market for decaffeinated coffee products remains solid, albeit still small.

Decaf amounts to less than 1% of Japan's overall coffee market, but manufacturers are optimistic as they seek to cash in on the rising popularity of decaffeinated beverages, including black and green teas.

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