Business trends

How red tape could bury Asia's virus-stricken startups

Businesses across the region struggle to access financial assistance

20200528 Mattress

Workers carry mattresses to set up a quarantine facility amid concerns about the spread of COVID-19 in Howrah, on the outskirts of Kolkata. © Reuters

FRANCESCA REGALADO, Nikkei staff writer
May 28, 2020 17:01 JST

TOKYO -- Stockpiling mattresses didn't top many people's lists of essentials as they prepared to hole up for the coronavirus lockdown.

That should have rung alarm bells for Bangalore-based bedding supplier Sunday Mattress, whose mattresses designed by Japan's Hiroko Shiratori sell at a premium. But CEO Alphonse Reddy spotted an opportunity.

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