India's auto market primed as next battleground

Kia and SAIC ready debuts as local veterans sharpen focus on electrics

0208N_Mahindra EV at Auto Expo

Mahindra & Mahindra showcased an electric SUV concept at the Auto Expo in Greater Noida Wednesday.

AKIRA HAYAKAWA and HIROSHI KOTANI, Nikkei staff writers

NEW DELHI -- India is increasingly drawing the attention of global automakers, as the world's fourth-largest market of 4 million autos shines with potential for further growth.

The market in the world's second-most-populous country is seen reaching 10 million autos in 2030. Local and foreign automakers alike are thus scrambling to ready their latest offerings to capture rising demand.

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