TOKYO -- Hideki Matsuyama made golf history on April 11, becoming the first Japanese to win a men's major and unleashing a frenzy by the country's golf industry eager to cash in on his success.
"Amateur golfers are always eager to know what gear pros are using," said a spokesperson for Sumitomo Rubber Industries, a major golf equipment maker whose gear Matsuyama used at the prestigious Masters Tournament. "His victory will have a positive impact on our business."
