Japan stationery maker targets Marie Kondo crowd with '80s remake

Plus Corporation reboots 'team-demi' kit for tidying up aficionados

20200911N stationery pink-white

After a 19-year hiatus, the Tokyo-based Plus Corporation has revealed a revised 'team-demi.'

SHOTARO MORI, Nikkei staff writer

TOKYO -- Four decades ago, Japanese stationery maker Plus Corporation released a compact box that held a plethora of stationery supplies. While small in size, the box was a massive hit, selling 6.5 million units after its release in 1984.

Now, after a 19-year hiatus, the Tokyo-based company has revealed a revised "team-demi" that it hopes can seize on the popularity of minimalist living that has sparked joy with Marie Kondo followers.

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