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Business trends

Malaysia's Astro targets Netflix and Amazon with streaming launch

CEO says local content and market knowledge offer edge over rivals

Malaysian broadcaster Astro is eyeing a streaming service to challenge rivals such as Netflix and Amazon. (Source photos by Reuters) 
P PREM KUMAR, Nikkei staff writer | Malaysia

KUALA LUMPUR -- Malaysia's largest pay TV operator, Astro Malaysia Holdings, is looking to start a streaming service to take on deep-pocketed rivals such as Netflix and Amazon Prime.

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