ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
Business trends

Myanmar supermarket challenges local markets with fresh produce

City Mart invests in 'vegetable factory' to cater to emerging middle class

Shoppers browse the produce section at a City Mart supermarket.

YANGON -- Most of Myanmar's middle class still depends on local markets for fresh fruit and vegetables, but the country's biggest retailer is trying to change this.

Since last year, supermarket operator City Mart Holdings has been offering fresh, direct-from-farm produce after beefing up its cold-transport joint venture with Japanese trading house Sojitz. It also announced in July the acquisition of a hydroponic farm from which it had been sourcing some of its produce.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more