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Business trends

Nike, Yonex and sporting good peers prep for post-COVID-19 world

Makers brace for storm of pent-up demand with new products and online sales

Nike's Alphafly is notable for its thick soles and a carbon plate that provides more bounce in each stride. (Photo courtesy of Nike)

TOKYO -- No one can predict when the new coronavirus pandemic will be fully brought under control in Japan, but sporting goods and apparel companies are already preparing for the post-coronavirus period with new products. Yonex has started selling a new racket for tennis enthusiasts, and U.S.-based Nike has added new colors to its popular thick-soled shoes.

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