Asian startups bet on US $400bn consumer tech market

LAS VEGAS, U.S. -- Asian startups are scrambling to tap America's appetite for consumer electronics -- and with good reason. The Consumer Technology Association, organizer of CES, the world's biggest consumer electronics and technology expo, predicts U.S. consumer tech will log a record $422 billion in revenue this year, up roughly 4% from last year.

5G connectivity and artificial intelligence-enabled devices are expected to drive growth, according to CTA. The organizers also offered a note of caution, however, saying "any escalation in the trade dispute with China and expansion of tariffs would likely present significant headwinds to CTA's forecast."