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CES 2020

China's TCL chooses US as first market for budget 5G phone

TV maker holds off home market launch as competition heats up

TCL is pinning its hopes on the U.S. market as competition in China intensifies. (Photo by Yifan Yu)

LAS VEGAS -- TCL, the Chinese electronics company best known for its TVs, is entering the U.S. market with a 5G smartphone priced under $500. Perhaps more surprising than the budget price is the release schedule: while the device will be available in North America later this year, consumers in China will have to wait.

TCL revealed some details of the three upcoming smartphones -- the TCL 10 Pro, TCL 10L, and TCL 10 5G -- at a press conference ahead of the official start of CES 2020 on Monday. All three devices will be launched in the U.S. and Canada by the second quarter of this year.

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