China's Baidu jumps into the metaverse realm

XiRang contains tourist sites and venues for virtual meetings

20211227N Baidu metaverse

Individuals navigate Baidu's XiRang metaverse via smartphone or PC by using a controller. (Photo by Takashi Kawakami)

TAKASHI KAWAKAMI, Nikkei staff writer

GUANGZHOU -- Leading Chinese search provider Baidu opened its self-developed metaverse to the public Monday, allowing users to interact and visit virtual locations through avatars.

People can access Baidu's metaverse, named XiRang, through an app. The platform can support up to 100,000 users at a time.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.