ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter
Companies

Alibaba struggles to follow Amazon beyond e-commerce

New CEO under pressure to cultivate cloud and physical retail businesses

Alibaba's Xixi campus in Hangzhou, Zhejiang Province, China. The e-commerce giant seeks Amazon-like growth into multiple fields. (Source: www.alibabagroup.com)
Alibaba's Xixi campus in Hangzhou, Zhejiang Province, China. The e-commerce giant seeks Amazon-like growth into multiple fields. (Source: www.alibabagroup.com)

SHANGHAI/NEW YORK -- Alibaba Group Holding built its empire on China's e-commerce market, but the company is laboring to end its reliance on online sales as the economy teeters by following Amazon's lead into cloud services.

"I always check Alibaba first to check prices or see what is popular now," said Li Mei, a 28-year-old woman in Shanghai. For her, like many Chinese, a life without Alibaba is unimaginable. The e-commerce websites now draw more than 600 million users per year.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more