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Apple's appeal falters in China as iPhone 6 fails to impress

Apple fans queue up to get their new iPhone 6 in Beijing on Oct. 17.

BEIJING/SILICON VALLEY -- A lack of enthusiasm over the launch of Apple's newest iPhone in China bodes ill for the U.S. company, which is threatened by homegrown brands in the world's largest smartphone market.

     Apple released the iPhone 6 and iPhone 6 Plus there on Friday, hoping to continue expanding market share on the back of its potent brand power.

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