Bridgestone plans $5bn investment push with focus on EV tires

Products for heavy machinery also emerge as priority as rivals catch up

20240123N Bridgestone

Bridgestone intends to boost investments over the next three years to develop heavy-duty performance tires. © Reuters

SHOYA OKINAGA, Nikkei staff writer

TOKYO -- Bridgestone looks to invest around 800 billion yen ($5.38 billion) over three years through 2026, accelerating the development of specialty tires for electric vehicles and mining equipment along with decarbonization technologies.

The figure is expected to be included in the Japanese manufacturer's new medium-term business plan due as early as March. Bridgestone is seen quintupling its lineup of heavy duty tires, including for EVs, to around 50 products by December 2026.

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