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Business

For Ricoh, it's a sink-or-swim moment

CEO Yoshinori Yamashita will have to reel in the company's 'lifeline'

Yoshinori Yamashita,CEO of Ricoh, briefing on medium-term management plan in April.

TOKYO -- Ricoh is facing its biggest crisis ever. So President and CEO Yoshinori Yamashita has decided to "Break with Past Management," as his slogan says.

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