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Go-Jek to start providing content

Ultimate aim is to create a platform that meets users' everyday needs

Go-Jek will enter the online content business to consolidate its position as the leading platform for everything from food delivery to payments. (Photo by Shinya Sawai)

BADUNG, Indonesia -- Indonesia's leading ride-hailing app operator Go-Jek will enter the online content business, as it looks to consolidate its position as the leading platform for everything from food delivery to payments.

The service, to be called Go-Play, will be a subscription model, allowing users to choose between daily, weekly and monthly payment plans, according to Michy Gustavia, senior vice president of acquisition and development at Go-Jek, without providing further details. She was speaking at the Asia-Pacific Video Operators' Summit on Thursday.

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