TOKYO -- GungHo Online Entertainment is in a hurry. It has a hit smartphone game on its hands in "Puzzle & Dragons" that it is trying to turn into a cross-media phenomenon.
The Tokyo-based company has been adapting its signature game for various platforms and media. The game has been ported over to the Nintendo 3DS console. Publisher Shogakukan is serializing it in its "CoroCoro Comic" monthly manga magazine. TV Tokyo has turned it into an anime series that began airing on July 4.
