Kura Sushi debuts in China, with eye on 100-store network

Shanghai restaurant features touchless system

20230615N kura sushi shanghai plate

Kura Sushi's new Shanghai restaurant features covers that can be opened without touching them on the dishes that are carried on a conveyer belt. (Photo by Tomoko Wakasugi)

SHOSUKE KATO, Nikkei staff writer

OSAKA -- Conveyor-belt sushi chain Kura Sushi opened its first mainland China location Thursday in Shanghai, aiming to have 100 outlets in the world's second-largest economy by 2033 as locals resume dining out after long COVID shutdowns.

"Shanghai is home to so many Japanese restaurants and already has the foundation for appreciating conveyor-belt sushi," Kazuto Kondo, head of the Japanese chain's Shanghai arm, told a news conference the same day. The company will "shift its overseas openings into high gear as a global restaurant chain," he said.

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