ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter

Muji builds minimalist houses to fit its minimalist wares

Japanese retailer aims to capture home buyers who are fans of its simple vibe

A Sun House on display in Chiba Prefecture: The single-story home can be configured to fit each customer's needs. (Photo by Kyomi Katsuno)

TOKYO -- Muji, known for its bare-bones style in household items and clothing, is delving deeper into homebuilding as Japanese consumers cut back on spending.

The company released the You no Ie -- Sun House -- in September, its first new model in five years. It features a single-story design in response to popular demand, with an adjustable layout designed to accommodate Muji products.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more