ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
Companies

Nintendo envisions billion-dollar business in mobile games

Incoming chief on the hunt for next 'Pokemon Go' to complement Switch

Nintendo is looking to replicate the success of hit smartphone game "Pokemon Go." (Photo by Ken Kobayashi)

OSAKA -- Nintendo is applying lessons from "Pokemon Go" to build up smartphone game operations into a 100 billion yen ($910 million) business, its incoming president told Nikkei.

"From what I can see, smartphone games are the ones I want to expand the most," said Shuntaro Furukawa, who will take the helm in June.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more