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Online fashion retailer Zozo simplifies measurement process

Disappointing Q2 earnings leave investors wary of private brand venture

Zozo CEO Yusaku Maezawa says his company now has sufficient data on body measurements in Japan to simplify the process.  (Photo by Ken Kobayashi)

TOKYO -- Japanese online fashion retailer Zozo has altered its service to allow it to take down the unique size of individual customers from just a few basic questions, founder Yusaku Maezawa said during Wednesday's quarterly meeting with analysts.

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