
TOKYO -- Since "Pokemon Go" was first released in the U.S. in July, the smartphone app has been downloaded more than 600 million times around the world. The game has become a global phenomenon, and its enormous popularity is lifting the sluggish game industry as a whole.
Tsunekazu Ishihara, president of "Pokemon Go" co-developer Pokemon Co. (Niantic of the U.S. and Nintendo were also involved) recently sat down with The Nikkei and discussed how the game, meant to be played outdoors, has influenced consumers and maybe changed the future of video games.