ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter

Real Madrid aims to score with Chinese sponsors and fans

Elite soccer club bullish on its 250m Asia-Pacific supporters

Spanish soccer club Real Madrid boasts a global fan base of 600 million but sees more potential for growth in Asia.   © Reuters

TOKYO -- Real Madrid is stepping up its business in China, with plans to add two new Chinese sponsors this season and open an entertainment center near Macau by 2021, a top executive from world's second-highest-earning soccer club told Nikkei.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more