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Real Madrid aims to score with Chinese sponsors and fans

Elite soccer club bullish on its 250m Asia-Pacific supporters

Spanish soccer club Real Madrid boasts a global fan base of 600 million but sees more potential for growth in Asia.   © Reuters

TOKYO -- Real Madrid is stepping up its business in China, with plans to add two new Chinese sponsors this season and open an entertainment center near Macau by 2021, a top executive from world's second-highest-earning soccer club told Nikkei.

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