TOKYO -- Samsung Electronics Japan will cut payroll by 25% this year, seeking to improve profitability in a maturing smartphone market by holding down fixed costs while launching new handsets.
The unit of the South Korean electronics giant plans to gradually lay off about 100 personnel, including sales and back-office staffers. Although Japan's three top wireless carriers started offering the flagship Galaxy S6 handset in the spring, Samsung's market share remains lackluster. It ranked fifth in Japanese smartphone shipments with a 6.1% share in the April-September period, data from the MM Research Institute in Tokyo shows.
Samsung Electronics Japan sold its former headquarters in Tokyo's Roppongi district this year and moved to the Iidabashi district. It employed about 390 people in April. On the coming payroll cuts, the company said it is reducing staff and optimizing operations to continue providing added value.
Samsung Electronics Japan handles Samsung Electronics' smartphone operations in the country, while a separate company, Samsung Japan, produces electronic components.