
SEOUL/TAIPEI/HONG KONG -- Samsung Electronics launched its newest ad in New York's Times Square this month, a fitting place to tease consumers ahead of its widely expected smartphone launch this week. Giving just a peek at Samsung's new foldable phone, the flickering digital images looming over the city's theater district promised suspense and excitement worthy of Broadway's best.
At 11 a.m. on Feb. 20, San Francisco time, Samsung is expected to unveil not only its foldable mobile, but -- in a separate handset -- the world's first smartphone compatible with next-generation 5G technology.