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Sharp opts for lottery to sell masks after demand crashes website

Consumers rushed to buy company's limited supplies

Sharp produces the masks in Japan at a clean room faciliity.   © Reuters

OSAKA -- Sharp will use a lottery system to select buyers for its new face masks after overwhelming demand caused the electronics group's online shopping portal to crash.

The Osaka-based company attempted to begin online sales to consumers on Tuesday, setting a total daily limit of 3,000 boxes. But the volume of traffic to Sharp's website overwhelmed the servers that day, putting the sales on hold.

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