HONG KONG-- It seems like a humble business in a relatively small and crowded market, yet Honestbee, a grocery delivery service based in Singapore, has managed to attract funding from some of world's most successful technology investors.
The online start-up company has raised $15 million in funding led by Formation 8, an Asian-focused investment firm based in Silicon Valley, and including investors such as Steve Chen, one of the co-founders of YouTube; Gideon Yu, a former chief financial officer at Facebook; and Owen T. Van Natta, formerly of Amazon.com.
