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Subaru's new CEO faces challenges beyond corporate scandals

Japanese automaker confronts soft US market and late start in hybrids

Tomomi Nakamura, Subaru's new president and CEO, led the automaker's U.S. operations from 2014 until March 2018.   © Reuters

TOKYO -- Subaru inaugurated a fresh management team Friday that must confront a litany of scandals while also coping with a softening U.S. market and playing catch-up on electrified vehicles.

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